How Our Private Label Manufacturing Process Works

Introduction

Launching your own cosmetic brand can seem overwhelming — especially when you're not sure how the backend works. That’s where private label manufacturing comes in. It simplifies the process, reduces upfront investment, and helps you focus on building your brand. But what actually happens from the moment you decide to start to the point where your products are ready to sell? In this blog, we break down our private label manufacturing process step-by-step.

Step 1: Understanding Your Brand Vision

Before anything goes into production, we start by learning about your brand:

• What’s your niche (skincare, body care, lip care, etc.)?

• Who is your target customer?

• What values do you stand for (clean, vegan, ayurvedic, luxury)?

• What are your visual and performance goals?

💬 This discovery call helps us tailor the product roadmap to your vision — not just copy-paste existing products.

Step 2: Product Selection & Formulation

Now that we understand your brand, we move to formulation:

Option A: Choose from Our Pre-Formulated Range

• Fast-track your launch

• Tried-and-tested base formulations

• Ideal for brands on tight timelines or budgets

Option B: Go for Custom Formulation

• Choose actives, textures, scents, and finishes

• Ideal for brands that want unique positioning

• Includes R&D, prototyping, and testing

✨ We guide you on trending ingredients (like niacinamide, bakuchiol, squalane) and

regulatory-safe actives for your target market.

Step 3: Sampling & Testing

We send you samples to test and finalize:

• Evaluate texture, color, fragrance, and absorption

• Conduct patch testing or trials if desired

• Provide feedback for any tweaks before locking the batch formula

⏱ Timeline: Usually 2–3 weeks, depending on revisions and complexity

Step 4: Packaging Design & Selection

Choose from our catalogue of packaging components or source your own:

• Bottles, jars, pumps, tubes in glass or plastic

• Custom color-matching and finishes (matte, gloss, frosted)

• Label or screen printing

• Design support for artwork and logo placement

💡 You can choose sustainable options like PCR plastics or biodegradable cartons.

Step 5: Compliance & Legal Documentation

We ensure your product is legally ready for sale:

• Ingredient and formula listing

• Product labelling that meets BIS and CDSCO guidelines (India)

• Batch number, expiry date, MRP printing

• Safety testing and COAs (Certificates of Analysis) where applicable

For export-ready products, we align with required international standards (e.g., FDA, EU, or GCC compliance).

Step 6: Production & Quality Control

Once everything is approved:

• Bulk manufacturing begins under GMP conditions

• Rigorous quality checks at each step: raw materials, mixing, filling, and packing

• Product batch is coded and documented for traceability

• All processes are sanitized, safe, and audited regularly

🔍 Our QC team ensures every unit matches the specification agreed in sampling.

Step 7: Final Packing & Dispatch

• Products are packed in shipping-safe cartons

• MOQ starts as low as 300–500 units depending on product

• We offer dispatch to your warehouse, fulfillment center, or direct to a 3PL partner

⏱ Typical lead time: 30–45 days from final approval (varies with custom orders)

Step 8: Ongoing Support

Once your products are live, we’re still here:

• Reorders and scaling up

• New product development

• Packaging upgrades or seasonal variants

• Inventory and shelf-life planning assistance

• Marketing content (ingredient education, product info)

We become your long-term manufacturing partner, not just a one-time vendor.

Why Our Process Works

✅ Transparent communication at every step✅ Full flexibility - from basic to bespoke✅ End-to-end control under one roof✅ Small-batch friendly but scalable✅ Trusted by dermatologists, salons, and D2C brands alike

Conclusion

Our private label manufacturing process is designed to take the guesswork and stress out of launching your cosmetic brand. From formulation to fulfillment, we handle the details - so you can focus on building your story, community, and sales.

Ready to turn your cosmetic brand idea into a reality? Let’s get started. Book a consultation with our private label team and bring your vision to life - smoothly, safely, and successfully.